DEEP STORAGE PROJECT (2009)

GIVE YOUR BLOOD AND LIVE FOREVER WITH HORNSLETH
Presentation in the Gallery FB69 on Saturday, 7nth of February 2009.

Kristian von Hornsleths upcoming project "Deep Storage Project",
which will give all Hornsleth-lovers the opportunity to live forever.

During September of 2009 a gigantic sculpture with the
measures 5 x 5 x 5 meter will be put down into the 11
kilometer deep Marianer grave, between Japan and The
Philippines. The sculpture, which is being made in
a special resistant shape, will contain thousands of DNA
samples from declared Hornsleth-lovers.

The art work Deep Storage takes place in the idea of re-production
and eternal life. Imaging that this sculpture is found
by creatures of the future and that the DNA samples will be
used to create new human beings. What connects these people, and
what are the criteria of selection?

If the common criteria is the love for Hornsleths art one
must without a doubt consider, if any other criteria are relevant
such as political or cultural.

Another important element in Deep Storage is the impact
it will have on the participants. Some of them are lying
there in the scariest, dark and far away from home places in the
world. Somewhere between the bottom of the sea the DNA
will exist and that can become a constant source of disturbia,
thoughtfulness and mind confusing for the participants.
 
1. Give a drop-sample of one's blood to
be saved in the Deep Storage Project.
2. Sign and put another drop of your
blood on a Deep Storage declaration.
3. The Declarations are signed
and numbered by Hornsleth
4. The declarations are art pieces for the donor.
5. Each declaration can either be a paper certificate
for free or a painting at various prices.

The Declaration (ENG)



The DSP in Bangkok




The DSP in Copenhagen




Hornsleth Arms Investment Corporation Project
(2008)


 

Principles of The Hornsleth Arms Investment Corporation, HAIC
HAIC is an art work
HAIC is a shareholder company incorporated under the laws of Denmark
HAIC invests in listet arms related industries on the stockexchanges
HAIC has A-shares and B-shares
HAIC A-shares controls the company and are controlled by the artist
HAIC issues 100 B-shares to potential investors
HAIC shares are art works of art
HAIC shares are certified certificates of ownership
HAIC shares can be issued in various sizes
HAIC shares can be issued as works on canvas or on paper
HAIC shares can be painted upon additionally
HAIC will make all information accessible on the website www.hornsleth.com
HAIC dedicates by application part of its profits to invest in idealistic projects
HAIC dedicates part of its profits in to buy rain forest areas to establish Hornsleth Nature Reserves
HAIC will let the art and the artists further the process



Project idea
The idea is to establish and run a certified shareholder company, which in itself is an art work, a social sculpture reflecting on art theoretical and contemporary cultural issues.
Can a company be an art work?
Can a art work be a share and vice versa?
Can an art work at the same time be valuable as art and as a certified share in a company?
Can you deal with having a piece of the arms industry in your living room?
Can the art collector take a position to the global arms issues by having an HAIC share ?

Time plan
HAIC is a long term art project initiated in May 2008 with a specific plan:
1. June, emission, production and delivery of shares to collectors
2. July 1st, boardmeeting with registration of company capital so far
2. Identifying exactly which companies produce which arms and arms related services
3. Researching which arms shares ar doing best
4. Speculating in selected arms shares
5. October 2009 general assembly for share holders according to danish corporate law
6. The assembly will present the annual report and discuss events and further actions
7. Book to be published with documentation and texts, presented at general assembly



The Lamborghini Project (2008)
Lamborghini Countach, Carpaint









The Hornsleth Village in Uganda (2006)
by Birungi Muzungu Kristian von Hornsleth

WHO OWNS WHO?
STOP THE AID - START THE FREE TRADE!
I MAKE YOU HELP YOURSELF THROUGH A FAIR DEAL!




What is The Hornsleth Village?

• The Hornsleth Village is an art project.
• 108 people from a small village in Uganda changes thier name to ‘Hornsleth’.
• Each person will go through the official legal name change process.
• Each person will have an ID card issued to show their new ‘Hornsleth’ name.
• Each person will be photographed holding their new Hornsleth ID
• The portraits will be defined as an original art work.
• The photo works will be 120 x 100 cm and will be presented in selected international galleries.
• A professional documentary film crew is filming the process for Danish National TV DR2
• A big book will be produced describing the project and showing all the photographs.
• International art critics and philosophers will be invited to contribute.
• The project is a business deal between Hornsleth and the appointed village opinon leaders.
• The participators will recieve farm animals for their involvement according to agreement.
• A locally well known animal re-distribution system will be implemented.
• 5.000 people will in five years have recieved an animal from this project if it runs as planned.
• Don't worry, this is art!



NEW ARTICLES ABOUT THE PROJECT

"Uganda protests Danish artist's photo exhibition":
Herald Tribune 17 Nov 06
"Uganda: Uganda and Denmark Clash Over Pig Exhibition":
allafrica.com 16 Nov 2006
"MP says Hornsleth a criminal":
www.ugpulse.com 17 Nov 06
"Information Danish News Paper, November 2006":
5 DEEP QUESTIONS FOR HORNSLETH, 18 Nov 2006
"Email: It is crystal clear":
Proszzy Kazimiiri, 29 Nov 2006
"Wolf Guenter thiel explanins HORNSLETH":
Explaining Hornsleth, 15 Nov 2006
"7 questions for HORNSLETH":
BAMUTURAKI MUSINGUZI, 10 Nov 2006
"Hornsleth has done no wrong":
Kenneth Ongalo-Obotem, Letter
"Nsereko Hails Hornsleth":
New Vision, Oct 15, 2006
"Buturo Spreads Evil Lies about Hornsleth":
The Monitor, Oct 27, 2006
"A 'Cult' Sneaks in, Security Sleeps":
The Monitor, Oct 2, 2006
"Nduhuura, bring Hornesleth to Igara!":
Ntegye Asiimwe, Mbarara University
"Politiet i Uganda vil få fat i Hornsleth":
Udenrigministeriet 311006
"Support email from Mbale, Uganda":
Email from Joy, 12 Oct 2006
"Support email from Mukono, Uganda":
Roger Mukwaya



Time plan 2006

March 2006
First contacts made to the village

May 2006
First visit to the village and setup with local lawyers and action plan

June 2006
Name change process with documents etc
Issue of ID Cards
Purchase of animals
Photographing of villagers
Documentary film production
Final delivery ceremony in the village

July - October 2006
Editing of photos and film production, book production

November 2006
Opening of the show in Copenhagen and presentation of book.

March 2007
Show of the photos planned to open in Shanghai



The Hornsleth Project Uganda
- a unique project in art history, Part 1

By Wolf-Günter Thiel, art historian, Berlin


Kristian von Hornsleth will do his first project in Africa in Uganda
together with the inhabitants in a little village north of Kampala.
Hornsleth does this project which is in this dimension and in its
straightness a unique project in art history.

The idea is to invite the people from this village to change their name to
‘Hornsleth’. Driven by his idea of power branding and of the artistic
concept of realizing this with real people is unknown at all in
contemporary or historical artistic discourses.

The idea is to exchange the names of the people for the purpose of
investing the money he gives and the money he makes with the project back
in improving their short term life conditions along with a long term
programme of infrastructure education and health care.

The participators profit directly from their investment in Hornsleth by
getting direct help. They sell something to him. They really like the idea
because the needs for them are more essential than their name. They argue
anyhow that nothing changes in terms of their identity anyhow.

The possibility of profiting through an upcoming worldwide famous artist
name is so abstract for them that they neglect the implications.

The political meaning of the work is not only to help this village in many
ways, but also what is happening in Africa through global political and
economical powers who take Africa as a resource of energy, labour or other
reasons.

The project shows at the same point that the people’s attitude is so
different than the comparable attitude of people in Europe or North
America. The idea is brilliant to illustrate the idea of contemporary
colonialism through art.

Hornsleth uses his fame in order to show in his work the dirty way of
global capitalism and confront it with the humane and ethic thinking of
his art.

Wolf-Günter Thiel, June 2006



The Hornsleth Project Uganda
- a unique project in art history, Part 2

By Wolf-Günter Thiel, art historian, Berlin



Kristian von Hornsleth is an artist. All questions he is concerned with
are artistic questions. So talking about his project "The Hornsleth
Village" means we are talking about art!

In Uganda Kristian von Hornsleth realized an artistic work which deals
with identity and the perception of identity. The identity of the artist
and his artistic perception of his world is working with the identity of
people from Uganda with their own perception of their individuality and
with their perception of their world. The artists works with this
difference of the perception of both sides and creates a way where both
sides profit in their very interest. Through his work the living
conditions of 308 people of this village were remarkably improved!

The perception of an internationally successful working artist is using
all possibilities of personal freedom of speech, of developing markets
globally and being received globally. He generates his economic wealth
through fame and as the main source through fun. "Fun, Fame, Fortune!" He
is subjectively pushing his artistic value system and acting in his world,
which is the international world of arts. The individual and his
individual wishes are his driving force. His fame becomes a key tool to
improve peoples live condition!

The perception of a human being from a village in the countryside of
Uganda is very different. They try to survive with their possibilities as
a farmer or as a peasant. They live without electricity without any kind
of security system and without any ambition to work on anything else than
surviving the existentially and socially very difficult situation. The
world ends for this person in the capital of Uganda to get medicine
against malaria. The world is his own life condition and his social
surrounding. The surviving and taking care of the family is the main goal,
everything else is not essential!

Kristian von Hornsleth went to the village in Uganda in order to convince
them to use his name "Hornsleth" and gain through this a new and enduring
tool to improve their living condition. What he asks for is the second
given name on their identity cards. What they get are animals to enrich
their personal life through animals they get through this. He offers an
economic deal to people who never would be able to do any economic deal of
this kind without his offer. He points out that they as individuals own
something, not essential to them which has an economic value. Until now
308 people chose this way to improve their situation on short, medium and
long terms. The artists just wants a photo of them showing their identity
card with their second given name "Hornsleth". This photos are artworks
and a document for the artistic process.

The situation for the village and each person living in the village is
improved because the distribution system of the animals will guarantee
that on the medium term not only the situation improves for few, but for
many more, because the animals of the next generation will partly go back
to a farm owned by the artist together with the village. Both will take
care, that these animals will reach more and more people, even if the do
not take the name "Hornsleth".

This is the basic economic idea, but from an artistic perspective it goes
far beyond. Hornsleth shows through his photos individuals with an
individual voice and an individual perception of world as such and they
chose Hornsleth to communicate their existence to the world. Hornsleth is
their ambassador and the person who explains who they are, where and how
they live. Even if they naturally do not care about contemporary western
art, they accept this artist offers a solution tool to improve their live
situation. Hornsleth is a voice for them to communicate their own
individuality beyond their own horizon.

The question why this process is art or how it relates to western art
theoretical context is of no importance to them. They are fond of the
fact, that someone helped them and improved their situation and more who
regards them as individuals with their own culture, their own problems and
their own dignity and pride. They understand that they own something which
makes them being of economic interest. They learn to act economically.

Where does the art start and what makes it a great art project? The art
starts with the decision to realize this projects, to go to Africa, to
understand the situation, to dialogue with the people from the village, to
find a solution with the village leaders and to think of an economic deal
which is good for both sides. The art is a process and an experience; a
new experience for the people from the village and for the artist himself.
The art is a process of generating this idea and dealing with different
cultures, different continents and all kind of barriers. The art is the
result: The living situation improved. The consciousness of the people in
the village as well as the artists' changed. The result is art which
perhaps changes the opinion of the visitor of shows of this work and
perhaps make many people aware that they can do something to improve
peoples living conditions not only in Africa, but in general. The quality
of the artwork is not only its brilliant visual quality, but that art can
be accepted as a solution instrument. This art is a sign that the world of
308 individual people and their families already changed to the better.
That is what I call great art.

Wolf Guenter Thiel, august 2006



Open letter to people in doubt
about the Hornsleth Village Project

By Mr. David Kateregga, Uganda, August 2006


This is David Kateregga. I am a Ugandan and a member of the village
where the Hornsleth project is taking place. I am part and parcel of the
project.

I respect your brotherly concern, but allow me to explain just a few
lines, so that you may have an understanding of the issue. And hopefully
an explanation will allow you to approve to the project instead of
feeling anger towards it.

1. Sub Saharan African people are actually dying. Uganda in
particular with a life expectancy of 46 years. Not because we Ugandans
want to die that early, but simply because our people do not have a
single coin to buy medicine and the basic necessities to keep living.

2. One of the ideas of the art project is for people around the world
to understand that aid is given to poor countries with one hand and
demands are given with the other hand. In other words: the aid is
conditional, it is pure business and not really something that will
benefit the poor countries in the long run.

3. The people of my village are participating in the Hornsleth
Village Project of their own free will. Absolutely none are forced into
doing something that they do not want to do. They fully understand the
aim of the project, and they are participating – not only to get a goat
or a pig – but also because they approve to the aim of the project.

4. And what is the aim of the project? The project has many facets,
so it takes more than a few lines to explain. However it is pro the
African people and certainly not agains…….. Furthermore it demands
questions and answers, making people think of the fairness of the
Western world aiding Africans and at the same time setting limits of
international open trade markets.

5. So forget your immediate anger for a moment and try
to see the project with the right eyes. Somebody here (Mr. Hornsleth) is
bringing out the reality and absolutely not “having fun” embarrassing
people from any poor country. He has an idea to open the eyes of the
rich world, and his aim is to focus on a more fair world in terms of
resources and rights to the wealth of the earth.

6. When I read your lines I
ask myself: what about the corrupt African leaders who place the money
sent for aid in their own pockets? I am sure that if things were OK in
your own country, you would not be in Denmark. Think of your relatives
and the conditions you left at home: do your people have many pigs or
goats? Are they living in a democratic society with conditions to
develop themselves and their surroundings?

I hope that this remains a brotherly discussion for you to realize the
importance of the project in my village. Who would have known my village
and my people anyway, if it wasn’t for the project?

Think of it.
Think of those you left at home.
Think about Africa.

We badly need a voice, and who will speak, if the Africans around the
world are not speaking?

I believe that this project is part of our voice. We a small voice in
the bush, where roads are impassable and we drink water from the pond.

We can still discuss about the project further. I do not mind a all. In
an African spirit.

Best regards,

David Kateregga
Engineer, musician and certainly part of the Hornsleth Village Project
in Uganda.


Hornsleth Village Project coordinators in Jinja, Uganda


Mr. David Hornsleth Katerrega
Email: youthactk@yahoo.com
Phone: +256-7729-1650-5

Mr. Richard Hornsleth Mulondo
Email: mulondorichard@yahoo.co.uk
Phone: +256-7127-3742-1

Project manager in the Hornsleth Village Buteyongera, Mukono, Uganda:
Mr. Henry Hornsleth Kayondo
Phone: +256-7120-2733-3